How to Optimize Your Checkout Process

Harley Reid

No matter how awesome your website looks, or how great your product is if you have a high cart abandonment rate. One of the reasons is the complicated and unoptimized checkout process. Remember: your checkout page is a crucial milestone of the buyer’s journey. Moreover – its optimization affects dramatically […]

The Best Tools for Website Performance Analytics

Harley Reid

Since website productivity is highly important for any e-commerce website, business owners constantly measure it using different software. Currently, there are plenty of tools helping to keep track of website performance. They all check almost the same set of indicators influencing the page speed. However, among about 15 popular tools used […]

Main types of martech

Harley Reid

The marketing technologies (aka “martech”) has seen an advance of thousands new applications, touting new exotic ways to market. But, as a newbie in this universe, you’d be better off sticking with the major segments of your marketing stack and solutions that have passed real-life tests by tons of businesses […]

Keywords As The Best Of The SEO Approaches

Harley Reid

Why do business owners need to promote their site in the world web system? However, the answer to this question is evident. The popularity of the site increases the traffic and the profit as well. It is evident that the number one way to help the online business to become […]